BSA combines carrot with stick – enforcement & education
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The Business Software Alliance (BSA) has announced that it intends to invest in both enforcement and education activities in the second half of 2009. In addition to continuing with its regional licensing ‘clamp downs’ (which have concentrated on Glasgow and Manchester recently), the vendor-funded watchdog will also push a program it calls ‘SAM Advantage’. This program will be trialled initially in Canada, the US and Australia before being imported to the UK before the end of 2009
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BSA combines carrot with stick – enforcement & education